{"id":12050,"date":"2021-04-21T18:36:53","date_gmt":"2021-04-21T23:36:53","guid":{"rendered":"https:\/\/tudashboard.com\/?page_id=12050"},"modified":"2022-04-27T01:51:29","modified_gmt":"2022-04-27T06:51:29","slug":"liverpool","status":"publish","type":"page","link":"https:\/\/tudashboard.com\/ejemplos-de-inteligencia-de-negocios\/liverpool\/","title":{"rendered":"Caso de \u00e9xito: Liverpool | TuDashboard"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"12050\" class=\"elementor elementor-12050\" data-elementor-settings=\"[]\">\n\t\t\t\t\t\t<div class=\"elementor-inner\">\n\t\t\t\t\t\t\t<div class=\"elementor-section-wrap\">\n\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-61da8c2 elementor-section-full_width elementor-section-content-middle elementor-section-stretched elementor-section-height-default elementor-section-height-default\" data-id=\"61da8c2\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-custom\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-0bb3446\" data-id=\"0bb3446\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-581245d elementor-widget elementor-widget-heading\" data-id=\"581245d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Caso de \u00e9xito: Liverpool<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ca0c863 elementor-widget elementor-widget-text-editor\" data-id=\"ca0c863\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t\t<p>Descubre c\u00f3mo una gran cadena de centros comerciales accede a datos valiosos para crear estrategias de marketing efectivas.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3b2c985 elementor-align-left elementor-mobile-align-center elementor-widget elementor-widget-button\" data-id=\"3b2c985\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a href=\"https:\/\/tudashboard.com\/sign-in\/?custom1=caso-liverpool\" target=\"_blank\" class=\"elementor-button-link elementor-button elementor-size-lg\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">CREA TU DASHBOARD GRATIS<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-3810d6a\" data-id=\"3810d6a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0dbb9e1 elementor-widget elementor-widget-image\" data-id=\"0dbb9e1\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"450\" height=\"443\" src=\"https:\/\/tudashboard.com\/wp-content\/uploads\/2021\/04\/ejemplo-de-inteligencia-de-negocios-1.png\" class=\"attachment-large size-large\" alt=\"ejemplo de inteligencia de negocios\" decoding=\"async\" srcset=\"https:\/\/tudashboard.com\/wp-content\/uploads\/2021\/04\/ejemplo-de-inteligencia-de-negocios-1.png 450w, https:\/\/tudashboard.com\/wp-content\/uploads\/2021\/04\/ejemplo-de-inteligencia-de-negocios-1-300x295.png 300w\" sizes=\"(max-width: 450px) 100vw, 450px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-fd9f1d9 elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"fd9f1d9\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-2c064eb\" data-id=\"2c064eb\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b7e198c elementor-widget elementor-widget-image\" data-id=\"b7e198c\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"400\" height=\"91\" src=\"https:\/\/tudashboard.com\/wp-content\/uploads\/2021\/04\/liverpool.png\" class=\"attachment-large size-large\" alt=\"liverpool\" decoding=\"async\" srcset=\"https:\/\/tudashboard.com\/wp-content\/uploads\/2021\/04\/liverpool.png 400w, https:\/\/tudashboard.com\/wp-content\/uploads\/2021\/04\/liverpool-300x68.png 300w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-1c8c050 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1c8c050\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-7920a9a\" data-id=\"7920a9a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3b466cb elementor-widget elementor-widget-heading\" data-id=\"3b466cb\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Industria<\/p>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-822a738 elementor-widget elementor-widget-text-editor\" data-id=\"822a738\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t\t<p style=\"text-align: center;\">Retail<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9593025 elementor-widget elementor-widget-heading\" data-id=\"9593025\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Casos de uso<\/p>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e80441 elementor-widget elementor-widget-text-editor\" data-id=\"1e80441\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t\t<p style=\"text-align: center;\">Marketing e Insights del cliente<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5a87bbd elementor-widget elementor-widget-heading\" data-id=\"5a87bbd\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Integraciones usadas en el dashboard<\/p>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-ea68daf elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ea68daf\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-c80738f\" data-id=\"c80738f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d168c1e elementor-widget elementor-widget-image\" data-id=\"d168c1e\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/tudashboard.com\/integraciones\/\" target=\"_blank\">\n\t\t\t\t\t\t\t<img width=\"240\" height=\"240\" src=\"https:\/\/tudashboard.com\/wp-content\/uploads\/2021\/01\/aws.png\" class=\"attachment-medium size-medium\" alt=\"\" decoding=\"async\" srcset=\"https:\/\/tudashboard.com\/wp-content\/uploads\/2021\/01\/aws.png 240w, https:\/\/tudashboard.com\/wp-content\/uploads\/2021\/01\/aws-150x150.png 150w, https:\/\/tudashboard.com\/wp-content\/uploads\/2021\/01\/aws-100x100.png 100w\" sizes=\"(max-width: 240px) 100vw, 240px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-fc23fbc elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"fc23fbc\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-557f42f\" data-id=\"557f42f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-71cfc5b elementor-widget elementor-widget-image\" data-id=\"71cfc5b\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/tudashboard.com\/integraciones\/\" target=\"_blank\">\n\t\t\t\t\t\t\t<img width=\"290\" height=\"276\" src=\"https:\/\/tudashboard.com\/wp-content\/uploads\/2018\/02\/mysql.jpg\" class=\"attachment-medium size-medium\" alt=\"\" decoding=\"async\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-68a92a9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"68a92a9\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-afcbb16\" data-id=\"afcbb16\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a28cb8c elementor-widget elementor-widget-image\" data-id=\"a28cb8c\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/tudashboard.com\/integraciones\/twitter\/\" target=\"_blank\">\n\t\t\t\t\t\t\t<img width=\"240\" height=\"240\" src=\"https:\/\/tudashboard.com\/wp-content\/uploads\/2021\/01\/twitter.png\" class=\"attachment-medium size-medium\" alt=\"dashboard para twitter\" decoding=\"async\" srcset=\"https:\/\/tudashboard.com\/wp-content\/uploads\/2021\/01\/twitter.png 240w, https:\/\/tudashboard.com\/wp-content\/uploads\/2021\/01\/twitter-150x150.png 150w, https:\/\/tudashboard.com\/wp-content\/uploads\/2021\/01\/twitter-100x100.png 100w\" sizes=\"(max-width: 240px) 100vw, 240px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-87efc11 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"87efc11\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-055ace4\" data-id=\"055ace4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-20963f4 elementor-widget elementor-widget-image\" data-id=\"20963f4\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/tudashboard.com\/integraciones\/\" target=\"_blank\">\n\t\t\t\t\t\t\t<img width=\"300\" height=\"105\" src=\"https:\/\/tudashboard.com\/wp-content\/uploads\/2020\/01\/Logo-Google-Sheets-300x105.png\" class=\"attachment-medium size-medium\" alt=\"\" decoding=\"async\" srcset=\"https:\/\/tudashboard.com\/wp-content\/uploads\/2020\/01\/Logo-Google-Sheets-300x105.png 300w, https:\/\/tudashboard.com\/wp-content\/uploads\/2020\/01\/Logo-Google-Sheets.png 441w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-eb7331f\" data-id=\"eb7331f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-554cbae elementor-widget elementor-widget-text-editor\" data-id=\"554cbae\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t\t<p><b>Liverpool\u00a0<\/b>es la cadena de tiendas departamentales con m\u00e1s cobertura en la Rep\u00fablica Mexicana. Preocupada por conocer las preferencias de los consumidores, realizan diferentes estudios de investigaci\u00f3n que les permite crear iniciativas de mercadeo que generan ventas y utilidades positivas para la marca.\u00a0<\/p><p>Para lograrlo, necesitan acceder a diferentes tipos de datos que les permitan crear estrategias de acuerdo a los KPIs trazados previamente. \u00bfC\u00f3mo lograrlo?<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-60be926 elementor-widget elementor-widget-heading\" data-id=\"60be926\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">El reto del \u00e1rea de Analytics e Insights del Cliente<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-55dc4a6 elementor-widget elementor-widget-text-editor\" data-id=\"55dc4a6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t\t<p>Antes de usar TuDashboard, el \u00e1rea de Analytics e Insights del Cliente de Liverpool, utilizaban un documento de Excel para mostrar la informaci\u00f3n de sus principales indicadores.\u00a0<\/p><p>Por la cantidad de informaci\u00f3n, era muy lento, dif\u00edcil de compartir, la actualizaci\u00f3n de la informaci\u00f3n era un proceso engorroso y s\u00f3lo pod\u00edan observar resultados generales, as\u00ed que necesitaban tener una mejor visualizaci\u00f3n de una serie de datos que le permitiera crear mejores estrategias.\u00a0<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-01fbc77 elementor-widget elementor-widget-image\" data-id=\"01fbc77\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"1024\" height=\"287\" src=\"https:\/\/tudashboard.com\/wp-content\/uploads\/2021\/04\/ejemplo-de-inteligencia-de-negocios-2-1024x287.png\" class=\"attachment-large size-large\" alt=\"ejemplo de inteligencia de negocios\" decoding=\"async\" srcset=\"https:\/\/tudashboard.com\/wp-content\/uploads\/2021\/04\/ejemplo-de-inteligencia-de-negocios-2-1024x287.png 1024w, https:\/\/tudashboard.com\/wp-content\/uploads\/2021\/04\/ejemplo-de-inteligencia-de-negocios-2-300x84.png 300w, https:\/\/tudashboard.com\/wp-content\/uploads\/2021\/04\/ejemplo-de-inteligencia-de-negocios-2-768x216.png 768w, https:\/\/tudashboard.com\/wp-content\/uploads\/2021\/04\/ejemplo-de-inteligencia-de-negocios-2.png 1062w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-541888c elementor-widget elementor-widget-text-editor\" data-id=\"541888c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t\t<p>Y es que las herramientas tradicionales que utilizaban, Power Point, Excel, etc. No soportan bases de datos muy grandes, tienen baja calidad en los gr\u00e1ficos, y no existe flexibilidad en la configuraci\u00f3n de los datos. Adem\u00e1s, necesitaban concentrar toda la data disponible de sus Trackings Regulares y la 2nd Party data de sus socios estrat\u00e9gicos en un solo lugar.\u00a0<\/p><p>Y como esto significa tener datos de diversas fuentes que necesitan ser visualizados de manera f\u00e1cil y transparente, se decidieron por hacer uso de un <a href=\"https:\/\/tudashboard.com\/\" target=\"_blank\" rel=\"noopener\">software para dashboards<\/a>.\u00a0<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e67861c elementor-widget elementor-widget-heading\" data-id=\"e67861c\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">La soluci\u00f3n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dfc614d elementor-widget elementor-widget-text-editor\" data-id=\"dfc614d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t\t<p>TuDashboard les ayud\u00f3 a jerarquizar mejor la informaci\u00f3n y a monitorear de manera m\u00e1s transparente y eficaz indicadores como Market Shares, Ventas, Macroecon\u00f3micos, Brand Health, tener sus datos hist\u00f3ricos y m\u00e1s, que le ayudan a medir el \u00e9xito de la empresa, su volumen de ventas y su capacidad de crecimiento.\u00a0<\/p><p>Una vez comenzaron a dar seguimiento a los indicadores principales, reconocieron la flexibilidad de la herramienta y comenzaron a agregar una mayor cantidad de indicadores, y de apertura, que anteriormente no eran posibles.\u00a0<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-efd20c3 elementor-widget elementor-widget-image\" data-id=\"efd20c3\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"500\" height=\"460\" src=\"https:\/\/tudashboard.com\/wp-content\/uploads\/2021\/04\/brand-health-liverpool.png\" class=\"attachment-large size-large\" alt=\"\" decoding=\"async\" srcset=\"https:\/\/tudashboard.com\/wp-content\/uploads\/2021\/04\/brand-health-liverpool.png 500w, https:\/\/tudashboard.com\/wp-content\/uploads\/2021\/04\/brand-health-liverpool-300x276.png 300w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b233931 elementor-widget elementor-widget-text-editor\" data-id=\"b233931\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t\t<p>Igualmente la herramienta les ayud\u00f3 a concentrar toda la informaci\u00f3n que ellos obtienen de sus proveedores.<\/p><p>Ahora cuentan con una herramienta f\u00e1cil de manejar, flexible, y diversos dashboards que les muestran y comparten informaci\u00f3n clave, en tiempo real, de forma \u00e1gil, constante y segura.<\/p><p>Una vez logrado esto, ser\u00e1 m\u00e1s sencillo vislumbrar las metas.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8ba9dbc elementor-widget elementor-widget-testimonial\" data-id=\"8ba9dbc\" data-element_type=\"widget\" data-widget_type=\"testimonial.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-testimonial-wrapper elementor-testimonial-text-align-center\">\n\t\t\t\t\t\t\t<div class=\"elementor-testimonial-content\">\"TuDashboard nos facilita el trabajo en el \u00e1rea y nos permite entregar an\u00e1lisis de manera m\u00e1s \u00e1gil y r\u00e1pida.\" \n<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-testimonial-meta elementor-has-image elementor-testimonial-image-position-aside\">\n\t\t\t\t<div class=\"elementor-testimonial-meta-inner\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial-image\">\n\t\t\t\t\t\t\t<img width=\"64\" height=\"64\" src=\"https:\/\/tudashboard.com\/wp-content\/uploads\/2021\/04\/juan-antonio-gomez.png\" class=\"attachment-full size-full\" alt=\"\" decoding=\"async\" \/>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial-details\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial-name\">Juan Antonio G\u00f3mez Gutierrez<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial-job\">Gerente Sr. Analytics e Insights de Cliente & Marca<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c245b88 elementor-widget elementor-widget-text-editor\" data-id=\"c245b88\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\">\n\t\t\t\t\t<p>Con TuDashboard el \u00e1rea de Analytics e Insights de Cliente &amp; Marca de Liverpool accede con mayor rapidez a sus datos, sin necesidad de modificar documentos en Excel, y cuentan con una mejor presentaci\u00f3n de la informaci\u00f3n a trav\u00e9s del uso de dashboards.\u00a0<\/p><p>Adem\u00e1s, hacen uso de diferentes <a href=\"https:\/\/tudashboard.com\/tipos-de-graficas\/\">tipos de gr\u00e1ficas<\/a> que les permiten descubrir tendencias, ver la variabilidad de las ventas y hacer an\u00e1lisis eficientes de lo que pasa en el mercado y con la situaci\u00f3n competitiva de la marca.<\/p><p>Hoy TuDashboard cuenta con la confianza de diversas empresas de Latinoam\u00e9rica, que como Liverpool, est\u00e1n satisfechas del servicio al cliente, el \u00e1rea de soporte, as\u00ed como el costo de la plataforma.<\/p><p>Sin duda, las buenas referencias de nuestra plataforma han llevado a TuDashboard a ayudar a grandes empresas a crear s\u00f3lidas estrategias de negocio.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c5120e1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c5120e1\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3f88790\" data-id=\"3f88790\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b746909 elementor-widget elementor-widget-heading\" data-id=\"b746909\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Ver m\u00e1s historias de \u00e9xito<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-29fd9e7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"29fd9e7\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-dc4a32a\" data-id=\"dc4a32a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3a14339 elementor-widget elementor-widget-image\" data-id=\"3a14339\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/tudashboard.com\/ejemplos-de-inteligencia-de-negocios\/grupo-radar\/\">\n\t\t\t\t\t\t\t<img width=\"218\" height=\"118\" src=\"https:\/\/tudashboard.com\/wp-content\/uploads\/2020\/06\/grupo-radar-2.png\" class=\"attachment-medium size-medium\" alt=\"\" decoding=\"async\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-8cbb44d\" data-id=\"8cbb44d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9350184 elementor-widget elementor-widget-image\" data-id=\"9350184\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/tudashboard.com\/ejemplos-de-inteligencia-de-negocios\/exactamass\/\">\n\t\t\t\t\t\t\t<img width=\"300\" height=\"62\" src=\"https:\/\/tudashboard.com\/wp-content\/uploads\/2020\/05\/exactamass-300x62.png\" class=\"attachment-medium size-medium\" alt=\"logo exactamass\" decoding=\"async\" srcset=\"https:\/\/tudashboard.com\/wp-content\/uploads\/2020\/05\/exactamass-300x62.png 300w, https:\/\/tudashboard.com\/wp-content\/uploads\/2020\/05\/exactamass.png 380w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-8ce6812\" data-id=\"8ce6812\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fbb4c5c elementor-widget elementor-widget-image\" data-id=\"fbb4c5c\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/tudashboard.com\/ejemplos-de-inteligencia-de-negocios\/endor\/\">\n\t\t\t\t\t\t\t<img width=\"300\" height=\"117\" src=\"https:\/\/tudashboard.com\/wp-content\/uploads\/2021\/03\/Endor-300x117.png\" class=\"attachment-medium size-medium\" alt=\"\" decoding=\"async\" srcset=\"https:\/\/tudashboard.com\/wp-content\/uploads\/2021\/03\/Endor-300x117.png 300w, https:\/\/tudashboard.com\/wp-content\/uploads\/2021\/03\/Endor.png 727w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3c348be elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3c348be\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8ebe310\" data-id=\"8ebe310\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7e32519 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"7e32519\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-418c647 elementor-section-height-min-height elementor-section-boxed elementor-section-height-default elementor-section-items-middle\" data-id=\"418c647\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t\t\t<div class=\"elementor-row\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6ad6a4b\" data-id=\"6ad6a4b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-column-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6076533 elementor-widget elementor-widget-heading\" data-id=\"6076533\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">\u00bfTe gustar\u00eda ver TuDashboard en acci\u00f3n?<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b332b77 elementor-widget elementor-widget-heading\" data-id=\"b332b77\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">No pierdas la oportunidad de medir tu proyecto con la ayuda de un software para dashboards<\/h5>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b77a4cc elementor-widget elementor-widget-html\" data-id=\"b77a4cc\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<script charset=\"utf-8\" type=\"text\/javascript\" src=\"\/\/js.hsforms.net\/forms\/shell.js\"><\/script>\n<script>\n  hbspt.forms.create({\n\tregion: \"na1\",\n\tportalId: \"8267940\",\n\tformId: \"deb23040-e7c8-402d-9424-5ba95654e590\"\n});\n<\/script>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Caso de \u00e9xito: Liverpool Descubre c\u00f3mo una gran cadena de centros comerciales accede a datos valiosos para crear estrategias de marketing efectivas. CREA TU DASHBOARD GRATIS Industria Retail Casos de uso Marketing e Insights del cliente Integraciones usadas en el dashboard Liverpool\u00a0es la cadena de tiendas departamentales con m\u00e1s cobertura en la Rep\u00fablica Mexicana. Preocupada [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":12060,"parent":6458,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v16.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Caso de \u00c9xito: Liverpool | TuDashboard<\/title>\n<meta name=\"description\" content=\"Descubre como la gran cadena de centros comerciales Liverpool, crea estrategias de marketing efectivas a trav\u00e9s del an\u00e1lisis de Insights y uso de dashboards.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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